A long-standing, but rarely discussed, in internet marketing is choosing the best permalink structure for higher overall placement in search results. I myself have studied taxonomy and have had outstanding results with matching my website directory structure with my URL structure, a common practice...

What is the Local Citation Finder? Friends of mine at Whitespark, an Edmonton SEO services company, invented a tool to help local businesses identify, sort, compare and acquire online references (citations) competitors have earned. The Local Citation Finder is a tool many Local SEO's have used...

Innocent companies and individuals won a great battle last week against competitors and former employees who saturate the Web with negative search term modifiers such as "scam" and "fraud", resulting in Google's Autocomplete suggesting the terms to unsuspecting users. A sigh of relieved was felt...

There are literally thousands of search results in Google for how to do a 301 redirect, but the ones that show you specifically how to redirect index.html after migrating to Wordpress are buried and difficult to find among all the other 301 tutorials. Being the SEO geek that I am, I had to create...

In this local SEO tutorial you'll learn how to use your Google Analytics to track visits and goals from Google Places, Google Maps, and from Universal Search. The advantage of tracking this click data is to help you understand which referrals and campaigns produced the best results for you when...

So you've done all of your keyword research and have picked out the 30-500 pages of content you'd like to write over the next couple of years based on keywords that generate leads and sales, but none that generate ambiguous traffic, right? So what's next? The next step in the Search Engine...

It’s a known fact that your business reputation can take down your company or can be the real key to business success. This fact applies both online and offline. As reputation pertains to the Internet, reviews play a major role in how a business listing is displayed, not just within search...

Which Local Directories Matter? There's thousands of web directories on the Internet, hundreds of business directories, and countless local business directories. So which ones do you submit to, or avoid, or prioritize? Well, if your goal is to improve ranking in the search engines next to the...

Learn how to write content that ranks well in the search engines and provides enough information and trust to convert visitors to sales with is page on SEO content writing tips for content publishers. In this guide, I'll be walking through a few important principles and best practices. Download...

I have a prospect who has asked me to look into a strategy that required me to learn how to get higher ranking on Amazon.com. So I did some research and here's my X-Point Plan: Possible Amazon Ranking Factors The calculation is based on sales and is updated each hour to reflect recent and...